PRODUCT

COBRA takes an integrated and holistic approach to its product development across its business units, including CAC, referring to the principles of the ‘Cradle-to-Cradle’ approach. This philosophy aims to eliminate waste, with any by-product of the production process being a useful resource for re-use. CAC is optimising its product development following these principles.

Significant progress has been made through ongoing material development projects between CAC and key suppliers, with the development of environmentally-conscious products using natural raw materials where possible. CAC continues to combine its focus on innovation with its design and development capabilities to develop its Green commitment.